HI, I'm Karina! 👧🏻

As a UX designer, I served as the founding designer for a healthcare startup, developing an enterprise data visualization tool for a leading fintech platform and simplifying a 1M-user AI resume builder to increase subscriptions. I discovered a strong interest in tackling complex B2B enterprise challenges


Collaborative and adaptable, I thrive in ambiguity and build strong relationships to drive clear, user-centered solutions.


My journey began in information management, where I learned to organize data effectively. My curiosity about user interaction then led me to industrial design, embracing 'form follows function'.


To deepen my understanding of UX research and design, I pursued a second master’s in human-computer interaction, which has been transformative in my growth as a designer. My passion lies in understanding complex business needs and translating open-ended challenges into strategic, deliberate and user-centered product solutions.



I’m a multi-disciplinary product designer driven by a passion for simplicity and scalability.

Key numbers in my UX career

Project

30 +

With UX experience in London, Shanghai, Taiwan, Singapore, and the USA, I focus on scaling products for global impact.

Project featured at

10 +

I redesigned the Singapore government website and built a healthcare app, launched on the App Store.

Experience

5 +

I have UX experience in healthcare, fintech, and AI, emphasizing the end-to-end design process with a focus on accessibility.

Karina Su
Human Interaction Designer

I bring soul to systems. My goal is to solve hard problems without feeling hard to use. ✨

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Designed and built by Karina Su @2025